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Press Release

HDA’s Inaugural WinterFest Launching All-Star Weekend

The Hockey Diversity Alliance (HDA) announced January 13 that their inaugural WinterFest — a community event committed to highlighting the importance of diversity and inclusion in hockey — will be held this February 3 at Toronto’s Trinity Bellwoods Park during NHL All-Star Weekend.

“WinterFest will transform Trinity Bellwoods Park into a vibrant hub of hockey, entertainment, and community spirit,” said HDA Chairman and former NHL player Akim Aliu. “HDA is honoured to host the first WinterFest, celebrating Canadian heritage and diversity in hockey, during NHL All-Star Weekend while the spotlight is on Toronto. It’s great to have all the founders in town and for the community to see their favourite HDA members and players on the ice.”

Winterfest is a free to attend, and will include a celebrity hockey match, youth ice and ball hockey competitions and a hockey skills showcase. Attendees can cheer on their favourite players from the fan zone, enjoy eats from on-site Toronto food trucks and win a range of prizes.

“HDA has been committed to promoting diversity and inclusion in hockey since day one,” said HDA co-founder and former NHLer Wayne Simmonds. “By opening the event to the public, we hope to inspire a new generation of players and fans.”

WinterFest is sponsored by Canadian Tire, CCM, Lululemon and Kraft Heinz. “We are so grateful for the support of our sponsors, including those who have supported HDA since the beginning, for their commitment to fostering equality in hockey and their integral role in bringing this event to the community,” says HDA co-founder and Calgary Flames centre Nazem Kadri.